As SDImktg’s Senior Vice President of Digital Strategy, I lead digital transformation across the agency, defining scalable strategies and shaping UI/UX direction to elevate client work. I mentor the digital team, support new business pitches, and integrate emerging technologies including AI into creative workflows. Working closely with leadership, I help build out technical roadmaps, streamline documentation, and ensure smooth transitions through process development and onboarding. My role combines strategic oversight with hands-on collaboration, delivering high-impact digital solutions for clients and internal teams alike.